Job Title: |
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Marketing Manager |
Category: |
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Marketing |
Total Positions: |
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1 |
Job Location: |
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Lahore |
Gender: |
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No Preference |
Minimum Education: |
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Masters |
Degree Title: |
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Preferably MBA |
Career Level: |
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Experienced Professional |
Minimum Experience: |
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5 Years7 Years |
Salary Range: |
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PKR 0 to 0 per Month |
Apply By: |
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Jun 25, 2017 |
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Job Description: |
Managing all marketing activities for SimSim in collaboration with super-agent
Developing the marketing strategy for the SimSim in line with company objectives
Coordinating marketing campaigns with sales activities.
Responsible for digital and conventional marketing channels for SimSim
Segmentation and value proposition definition based on consumer data and market intel
Creation and publication of all marketing material in line with marketing plans.
Planning and implementing promotional campaigns.
Manage and improve lead generation campaigns, measuring results.
Overall responsibility for brand management and corporate identity
Preparing online and print marketing campaigns.
Monitor and report on effectiveness of marketing communications.
Working closely with design agencies and assisting with new product launches.
Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
Analyzing potential strategic partner relationships for company marketing.
Competencies & Training
Must have demonstrated experience of Digital Marketing channels
Must be a strategic thinker and team player
Able to work hands on in a startup culture
Should have demonstrated understanding of using data to understand and forecast consumer behavior
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Company Information |
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Company Name: Finca Microfinance Bank Company Description: pFINCA is a globally recognized microfinance organization working in 5 continents and in 23 countries. FINCA provides financial services to the world's lowest-income entrepreneurs so they can create jobs; build assets and improve their standard of living. In 2013, FINCA acquired a majority share of Kashf Microfinance Bank Ltd. and later in November, the bank was rebranded to "FINCA Microfinance Bank Ltd"./ppFINCA Microfinance Bank Ltd is now in more than 90 cities across Pakistan with over 100 outlets. It is one of the fastest growing financial institutions in Pakistan backed with global expertise. The growing presence in Pakistan across more than 100 cities ensures that access to financial services is at the disposal of every Pakistani. FINCA Microfinance Bank Ltd. not only provides financial solutions to lowest income entrepreneurs of Pakistan but also strive to create a positive social impact through job creation and poverty alleviation. A research study has shown that 1 loan creates a minimum of 3 jobs./ppFINCA Microfinance Bank Ltd is a full service bank established under license by the State Bank of Pakistan. As a member of 1Link, FINCA Microfinance Bank Ltd. gives fund accessibility to its customers 24/7 through more than 7,000 ATMs across Pakistan. Each outlet is fully equipped with the latest banking softwares which provide robust online facilities. Our institution is an Equal Opportunity Employer(EOE) and offers its employees an enabling environment to learn, grow and excel not just in their own area of expertise, but also empowers them to exchange experiences and ideas with peers and supervisors, thereby continuously bringing about innovation and improvement in all facets of our business. Moreover, our well-rounded training program caters to the development needs of employees at all levels to ensure that they get a chance to grow as the institution progresses, and at the same time, our employee engagement initiatives are designed t
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