1. Identifies business opportunities by identifying publishers and evaluating the value of their traffic presently and what rate it would grow.
2. Researching and analyzing lead capture methods to sign up maximum number of publishers.
3. Signing up publishers by establishing contact and developing relationships with prospects; recommending solutions for monetization.
4. Understanding Google’s advertising polices for websites and an ability to hold publishers to that standard.
5. Maintains relationships with clients by providing support, information, and guidance; researching and recommending new opportunities; recommending profit and service improvements.
6. Identifies product improvements or new products by remaining current on industry trends, market activities, and competitors.
7. Experience with working an advertising agency / publishing house / digital sales